Post by account_disabled on Feb 25, 2024 7:24:55 GMT 1
The about the brand. Not only does it stay in our minds better we are also more willing to share our experiences and perspectives regarding the brand with others. 4. Storytelling should create lasting longterm loyalty Enthusiasm for a brand also means stronger loyalty. The more positive emotions we associate with a brand the higher the chance that we will come back to it again and again and commit to it in the long term. in marketing You could easily say Everyone loves a good story. But its not quite that simple. The fact that storytelling works better in marketing than simply repeating facts and information has neurological and psychological reasons 1. We think in historical patterns.
As we now know from the cave painting example storytelling is an ancient need that is ingrained within us. It helps us to perceive our environment and to classify events and their connections Switzerland Mobile Number List and to apply them to future situations. When we experience something we store this process as a kind of pattern that we can recall again and again in order to interpret and process new things and experiences. Anyone who brings their concern or their brand their product closer to their target groups in the form of a story ensures that they not only understand it better but also remember it more easily.
We connect to our own story Storytelling puts people at the center. And every person has their own story. These are all the experiences and adventures that we have collected in our lives so far. If someone tells us their experiences with a certain brand or product we compare our own experiences and experiences with those of this person and put ourselves in their shoes the basic principle of interpersonal communication. The way we think and act becomes comprehensible to us and triggers a feeling of connection in us and in the best case scenario this encourage.
As we now know from the cave painting example storytelling is an ancient need that is ingrained within us. It helps us to perceive our environment and to classify events and their connections Switzerland Mobile Number List and to apply them to future situations. When we experience something we store this process as a kind of pattern that we can recall again and again in order to interpret and process new things and experiences. Anyone who brings their concern or their brand their product closer to their target groups in the form of a story ensures that they not only understand it better but also remember it more easily.
We connect to our own story Storytelling puts people at the center. And every person has their own story. These are all the experiences and adventures that we have collected in our lives so far. If someone tells us their experiences with a certain brand or product we compare our own experiences and experiences with those of this person and put ourselves in their shoes the basic principle of interpersonal communication. The way we think and act becomes comprehensible to us and triggers a feeling of connection in us and in the best case scenario this encourage.